Communicate Consistently

Communicate Consistently: Regularly communicate with your existing subscribers, to encourage them to share your content with others.

How often is often enough, or too much?  Once per month is definitely not enough.  Daily?  Twice daily?  That depends on your ability, and desire, to produce quality content consistently.

I like 3-5 times per week. I could go more if I’m in a groove.

How often you mail is a personal choice depending on your goals.  I will say that if 3-5 times per week sounds like it would be too much for subscribers you may be blocking yourself.

Consistent communication with your subscribers is crucial for several reasons:

1. 1. Builds Trust and Loyalty: Regular updates keep your audience engaged and show that you’re reliable. When subscribers know they can expect communication from you at regular intervals, they feel more connected and are more likely to stay loyal to your brand or message.
   2. Increases Engagement: Frequent and consistent communication helps to maintain interest. When you share valuable content regularly, your subscribers are more likely to interact with your messages, respond, or take action on your offers.
   3. Strengthens Your Relationship: Consistency in communication helps foster a deeper relationship with your audience. By keeping them informed and engaged, you’re not just providing content—you’re building a community and encouraging ongoing interaction.
   4. Improves Brand Awareness: Regular communication helps keep your brand top of mind. When you stay in front of your subscribers consistently, they’re more likely to remember you when they need your product or service.
   5. Enhances Customer Retention: Subscribers who receive regular communication are less likely to forget about you or drift away. That consistency helps keep your relationship fresh, reinforcing their decision to stay subscribed.
      

      “Consistency is the key to achieving and maintaining success. Small, steady efforts compound over time to yield remarkable results.”

       

       

   6. Encourages Action: Whether it’s making a purchase, signing up for an event, or sharing content, consistent communication provides opportunities for your subscribers to take action. You can direct them to your desired outcomes more effectively.
   7. Improves Metrics and Results: Regular communication lets you track which types of content or messaging resonate most with your audience. Therefore, over time, you can refine your strategies based on the responses and data you gather from consistent engagement.
   8. Establishes Your Authority: Consistent communication positions you as a thought leader or trusted source in your industry. It shows that you’re always up-to-date, and your expertise becomes more apparent over time.  In short, when you communicate consistently it nurtures relationships, increases engagement, and drives action, which all contribute to long-term success and growth.